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Web Analyst

Job Title: Web Analyst
Contract Type: Permanent
Location: City of London, London
Industry:
Salary: £40000 - £50000 per annum
Reference: 1631844_1561653079
Contact Name: Rebekah Cramp
Contact Email: rebekah.cramp@emr.co.uk
Job Published: June 27, 2019 17:31

Job Description

Delivering life changing travel adventures for the last forty years this travel company is looking to hire a Web Analyst to deliver actionable consumer insights.

Reporting to the head of Web this role will be looking at web analytics and reviewing the consumer journeys.

The business offers flexible working and has two offices in Victoria and Bromley.

The Role:

  • A/B Testing on site and providing recommendations to improve customer journey.
  • Work with the development team to look for implementation and improvement of tracking strategy
  • Setting up dashboarding on PowerBi to understand performance across all channels
  • Oversee UX testing and UAT Alongside the development team
  • Work with the wider global business and liaise with regional teams to ensure consistency throughout data strategy.

  • Skills required:
    Google Analytics, Google Tag Manager and Google Data studio
  • Experience with Hotjar, Qubit or Optimizely is desired but not critical
  • Experience working within a web analytics role within retail or E-Commerce
  • Be confident in presenting finding to key stakeholders
  • Have strong experience in Implementation strategies including spilt, A/B and MVT.