This is an exciting time to be joining this heritage household brand as it sensitively and positively makes changes to its business. Their brands are known the world over, across 16 product categories, so if you've a passion for making a difference, are solutions focused and want to make an instrumental difference, read on!
Essential to the success of the role is having strong analytical skills, the ability to turn data into insight, as well as strong communication and presentation skills due to the high number of internal and external stakeholders. Also:
- Be able to identify market and retailer opportunities
- Project management skills – through to launch, including constant liaison with the commercial team
- Clear consumer understanding A&P budget management
- Strong attention to detail (given the number of SKUs in the business) and prioritisation skills
In terms of sector background my client is open, but with a clear desire for candidates to come from a consumer centric industry, eg white goods, FMCG, other appliances and electricals generally.
Being based on the South coast, candidates will most likely be interested if living in the Hampshire, Surrey, West Sussex or Wiltshire areas, but this role would also be attractive to anyone with a genuine interest to relocate from London or further afield.
About the role
As the Trade and Product Marketing Manager the main responsibility of the role is to realise market opportunities for products and brand within existing and new categories, and create market entry plans that sit with the UK strategy and brand image. To do this the successful candidate should be able to demonstrate a track record of success.
The role has the potential to become broader as a portfolio role or shopper depending on experience, and as the business realigns from their traditional brands focus to one of being category led.
On offer is a strong base salary, 15% bonus, £5k car/car allowance, healthcare, 25 days holiday, free parking and competitive pension scheme. The role is office based, but there is an expectation to travel regularly in meeting agencies and retailers.
About the client
Across its three core brands, the business turnover is in excess of £100m a year and growing, has 80+ people in the UK and 6000 people across the world. This is an instantly recognisable and heritage brand going through a positive period of change.