Senior Digital Marketing Executive Responsibilities:
- Manage and support email campaign execution
- Drive traffic to both the commercial and retail website through a number of campaigns including SEO, PPC and digital media
- Day to Day management and development of websites
- Supply and manage content for internal and external advertising screens
- Deliver, monitor and brief all social media campaigns and completing post campaign analysis
- Deliver all video and digital animation content with agreed suppliers.
- Evaluate emerging trends and competitor activations.
Senior Digital Marketing Executive Skills/Experience Required:
- Content creation experience including; experience uploading content producing web copy and copy for social media platforms
- must be competent with budget management and spreadsheets
- Hands on experience using Dotmailer and Drupal
- Experience rolling out a social media strategy
- Some analytics skills and programmatic experience would be a bonus