Contract Type: Permanent
Location: West Midlands Region
Salary: Competitive salary + bonus, car/allowance & benefits
Reference: 15623554
Job Published: November 24, 2017 00:00

Job Description


Competitive salary + bonus, car/allowance & benefits

West Midlands based


Senior Customer Marketing Leadership Opportunity

- Join the Alpro winning team in 2018

Alpro is the European pioneer and market leader in drinks and food products (plant-based alternatives to yoghurt and cream, desserts, margarine) based on soya, and has extended its range with plant-based ice cream as well as drinks made of almonds, hazelnuts, cashew, rice, oats and coconut. Alpro products are known under the brands Alpro® and Provamel®.

Alpro, as a dedicated plant-based business unit of Danone with its head office in Ghent (Belgium), has more than 1,200 employees in Europe and has three production facilities in Belgium, France and the United Kingdom. Alpro markets its products in the whole of Europe and will grow the category further beyond current territories. Alpro realised a turnover of 555 million EUR in 2016 and continues its strong growth.

By joining the Danone group you will become part of one of the leading and most innovative food companies in the world, leading the Alimentation Revolution by bringing health through food to as many people as possible.


This senior leadership position will report directly to the Head of Marketing for the UK & Ireland based at our modern offices in Solihull. Key responsibilities will include shaping and implementing the Alpro brand, trade activation, communication strategy through a substantial budget, as well as inspiring and leading a talented team of Customer Marketing Managers.


You are a dynamic, highly driven and inspirational FMCG marketeer with an outstanding track record of shaping brand strategy that has achieved impact at point of purchase and builds brand equity. You have achieved this through consumer brand, category or shopper/customer marketing management experience across the FMCG manufacturing or agency landscape.

To succeed in this business-shaping role you will require well-honed skills in manipulating consumer insight and building compelling brand-led strategies together with first class internal and external influencing abilities.

If you feel you have the marketing experience and leadership skills together with the gravitas, passion and enthusiasm to join our team and succeed in this role, please apply to our retained recruitment partner quoting ref MS/1929 together with your up to date CV and remuneration details. Alternatively, please call Mark on 01488 649360.

All direct and third party applications will be forwarded to SmithCarey.

*Nielsen - MAT to 6th November 2017

Closing Date for applications:  24 December 2017