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Senior Content and Social Manager

Posted 24 days ago by Major Players
Location London Job Type Permanent
Salary £35000 - £45000 per annum + amazing benefits Sector B2C 

Senior Content & Social Manager - Ecommerce Start up - London
£35,000 - £45,000 + benefits


Senior Content & Social Manager - The Company

My client are a very ambitious premium organic baby food brand preparing to launch in the UK. Their brand was set up by expats who live in Hong Kong who believe that if you feed your little ones on the most exceptional organic ingredients from a young age they will learn to eat right for life. Although the Brand is British they launched first into the Chinese market (18 million babies per year!) and have established a position of leadership, with the Brand on track to be $40m US by the end of this year (they launched 2.5 years ago). They are now ready to launch into their home market and have fine-tuned their proposition; re-designed their packaging and have a team of 10 passionate and talented people working out of their office in Paddington getting them ready to launch in early 2018. At the heart of their brand is their exceptional ingredients and they are looking for the right person to join the team to bring them to life through beautiful story- telling and content.


Senior Content & Social Manager - The Role

We're looking for a talented storyteller to come and lead their content efforts. You'll be a key member of the marketing team, but work closely with teams from across the whole business. You'll head up their content and social thinking, bringing a strategic eye and helping them fully differentiate their brand proposition through the excellence of the storytelling and content that they produce.

Their ideal candidate will be an entrepreneurial, passionate brand builder and a foodie. They want someone who shares and thrives on hugely ambitious thinking and won't be satisfied until they have a fleet of evangelical users. Someone who wants people buying, talking, sharing and tweeting about the brand. They want someone to be part of creating a Brand that will be loved, trusted and the fastest growing baby food brand in the UK

Responsibilities
* Create compelling stories around all of our recipes and ingredients which resonate with our target mum's
* Proactively sourcing, creating, researching and discovering content to drive engagement and interaction
* Develop and deliver a content and social media strategy that supports our business objectives, marketing and communications plans.
* Lead tone of voice across the business, to ensure all content is on-brand, and consistent in terms of style and quality.
* Create editorial ideas and manage a robust and highly functional content calendar.
* Build out and manage influencer relationships and programs to create content, change perceptions, and extend the reach of our brand messaging
* Keep ahead of new channels and tools to keep us innovative, and take advantage of new opportunities
* Drive performance: using data to constantly iterate and test our approach.
* Share data-driven learnings within the business to help lower CPAs, increase retention and support the development of the longer-term brand-comms strategy.
* Make sure we get everything out the door on time.


Senior Content & Social Manager - Key Skills

* 3 years + Content Marketing experience
* Knows how to craft a brilliant story
* Experience of uploading a CMS to upload and edit content
* A strong editorial sense and eye for detail
* Passion for marketing, with a constant push for determining "what's next/what's best"

If this is the Senior Content & Social Manager role for you then do not hesitate and apply now !

We have a variety of digital roles on at present (£20k-£130k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for.

For further assurance, please review my profile on LinkedIn and connect with me; Search for "KATE BERGMAN" To apply for this fantastic opportunity or for further information, please contact: Kate Bergman | DD: + 44| 207 845 7235 - kate.bergman@majorplayers.co.uk Please note all applications will be made in confidence. Feel free to call me directly