Senior Brand Manager

Job Title: Senior Brand Manager
Contract Type: Contract/ Freelance
Location: London
Salary: Up to £60000 per annum
Reference: LSS-093591_1576233832
Contact Name: Lee Shortt
Contact Email:
Job Published: December 13, 2019 10:43

Job Description

Senior Consumer Brand Manager with extensive experience of travel/leisure industry based Central London.

Senior Brand Manager - Up to £60,000 - London

Our client is one of the UK's leading consumer transport franchise groups.

Reporting to the Head of Marketing, you'll be responsible for:
- the delivery of all customer focussed marketing campaigns in order to drive customer engagement, acquisition and retention and, ultimately, to increase revenue
- the brand guardianship of the franchises
- rebuilding brand reputation, driving channel shift and delivering revenue across each individual franchise
- planning and managing all ATL and BTL brand campaigns including briefing external media agency, creative agencies, PR agency, experiential agencies, research agencies as appropriate

To be considered for this role: you must demonstrate significant and current brand campaign experience gained in a consumer service environment within the travel or leisure sector. This is an essential requirement and candidates who don't meet this criteria will not be shortlisted.

You must have:

Significant experience of marketing - ATL and BTL including broadcast, posters, digital and social
A track record of all aspects of planning and executing brand strategies and a keen understanding of brand, creative development and innovation and media buying
Extensive experience of B2C brand marketing campaigns, practical understanding of brand building and customer research
Experience managing people, budgets and agencies(Media/Creative/PR/Experiential)

If this sounds like you and you have demonstrable brand marketing experience in the travel and leisure sector, please apply online to day.

Senior Brand Manager - Up to £60,000 - London

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