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SEM Manager

Job Title: SEM Manager
Contract Type: Permanent
Location: Singapore
Industry:
Salary: £2786.76 - £3344.11 per month
Reference: 1029335_1566431136
Contact Name: April Shepherd
Contact Email: april@weareaspire.com
Job Published: August 22, 2019 00:45

Job Description

A global, multi award winning digital media agency is looking for a Search Marketing Manager to manage their performance efforts across APAC for their largest client - a global tech giant.

You will setup, manage and optimize paid media campaigns including SEM/PPC, display/GDN, and remarketing for their key clients You will also have opportunities to provide strategic insight on campaigns, as well as improve internal processes and structure.

Responsibilities:

  • This role is both hands on - platform set up, optimizations, reporting and strategic - planning, budgeting and developing clients' goals, pitching and day to day client interaction.
  • Capable of delegating and leading a team of SEM Executives that act as a support team for SEM Manager
  • Manage reporting process on all SEM clients, working closely with analytics, intent and media teams to deliver insights
  • Manage and effectively set up campaign architecture and tracking process to ensure the correct metrics and insights are derived
  • A genuine interest in the SEM and performance marketing landscape with experience using 3rd party tools such as SEMrush, Google Keyword Tool, and Google Trends
  • Run A/B test experiments to ensure client's conversion goals are met and exceeded.

Requirements:

  • 3-5 + years of paid media including search marketing
  • Display and Remarketing are pluses
  • Certifications: Google AdWords Fundamentals, Search Advanced, Display, and Marin - if not already certified the company will certify you
  • Strong analytical and client facing skills
  • Familiar with enterprise management platforms for SEM and Display, such as Marin and advanced Excel tools

April Shepherd EA licence #: R1436719 Aspire Global Network Pte. Ltd.#: 11C4388