PR + Social Media Officer

Job Title: PR + Social Media Officer
Contract Type: Permanent
Location: London (Central), London (Greater)
Salary: £22-£26
Reference: 15622979
Job Published: November 15, 2017 00:00

Job Description

Award winning retail/furniture company is looking for an experienced and highly-professional PR & Social Media Officer to join their marketing team. Supporting the marketing manager, the individual will be responsible for the research and creation of all PR and social media material targeted towards the company’s global audience. The ideal candidate will be an energetic self-starter who is confident creating multi-media content to represent this exciting brand’s numerous new product releases and presence in contract furniture trade shows. 

Main Responsibilities: 

· Researching, writing and distributing press releases and press kits to targeted media 

· Building and maintaining press relations in both the US and UK 

· Identifying press opportunities, handling media queries and analysing media coverage 

· Managing the brands social media channels, including the creation and scheduling of content to attract the largest audience possible 

· Writing copy for the blog, web pages, catalogues, mailers and competition submissions to support marketing campaigns 

· Develop press and social media campaigns targeted towards the brands individual brands and develop opportunities to build up interest to the company’s presence before and during exhibitions 

· Update editorial calendars and contact lists 

· Regular analysis of press and social media results to help plan future creative strategies 

· Maintaining and updating website information 

Candidate Criteria: 

· Ideally at least 3 years’ experience in a similar role in-house or for an agency 

· Educated to degree level in a relevant discipline 

· Outstanding communication skills both written and orally 

· Experience creating content for social media channels, particularly Facebook, Twitter, Instagram, Pinterest, LinkedIn and YouTube 

· Confidence prioritizing tasks under tight deadlines and using initiative 

· Knowledge and experience of social media advertising, analytical tools and scheduling sites such as Hootsuite 

· A working knowledge of Adobe Creative Cloud, particularly Photoshop. Proficiency with Premiere Pro and InDesign would also be beneficial 

· Excellent creative, teamwork and problem-solving skills 

· An in-depth understanding of what makes engaging content both for the press and on social media and a genuine interest in keeping up to date with industry trends 

· Experience updating web pages using a CMS such as WordPress 

· An understanding of the Interior Design industry and contract furniture markets would be a welcomed bonus