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PPC Account Manager

Posted 25 days ago by Aspire
Location London Job Type Contract/ Freelance
Salary £Up to £38000.00 per annum Sector B2C 

PPC Account Manager
Media Agency
Central London
3- 6 Months initially
£38,000 pro rata

Award winning Media agency in central London is looking for a PPC Account Manager for an initial 3 month role

The successful candidate will be responsible for the day-to-day optimisation and running of paid search accounts, both within a team and independently. This includes implementing new campaigns and initiatives, optimisation, closely monitoring performance to KPI's, and compiling weekly reports. Being the direct, day-to-day PPC contact for some clients.

Responsibilities
* Develop and implement PPC strategies for your clients as part of a team
* Receive direction on PPC strategy from senior team and agency members
* Day to day management and optimisation of PPC campaigns across multiple clients to KPIs and industry benchmarks
* Campaign activation across all areas - build, creative, targeting, new features etc
* Assist in the production of weekly and monthly reports for clients summarising performance
* Produce and participate in quarterly PPC performance reviews to clients
* Be the main point of contact for PPC queries for your clients and play a supporting role for others
* Provide in-depth analysis of client performance using a variety of PPC tools

Required skills
* Agency side experience working in PPC
* working knowledge of Google and Bing's Search Marketing platforms and associated features
* A good experience in building PPC campaigns from scratch to a high degree of accuracy, utilizing key targeting and audience features
* A working knowledge of Google Analytics
* A working knowledge of DoubleClick for Search or experience with Marin/Kenshoo
* Experience and confidence in managing PPC accounts independently, taking control of budget pacing, regular optimisation, reporting and analysis

Naomi Roberts
Senior Consultant
020 7612 3879
https://www.linkedin.com/in/naomi-roberts-aspire/

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