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Performance Marketing Manager - Beauty - London

Job Title: Performance Marketing Manager - Beauty - London
Contract Type: Permanent
Location: London
Industry:
Salary: £35000 - £45000 per annum
Reference: 15624663
Job Published: December 18, 2017 00:00

Job Description

Performance Marketing Manager - Beauty - London
£35,000 - £45,000 + great benefits


Performance Marketing Manager - The Company

Targeted at the mature women, this amazing beauty brand is built on a philosophy that age is no barrier to looking fabulous. They believe in celebrating the beauty of older women without fretting about the odd wrinkle or two. Launched over 3 years ago this fast growing Ecommerce beauty brand has an amazing opportunity for a Performance Marketing Manager to join their growing team. They're looking for a digital marketer, who is data-driven, inquisitive and commercially-minded.



Performance Marketing Manager - The Role

Deliver the Acquisition Strategy to maximise new customer growth

Acquisition (65%)
Activate digital marketing strategies to drive new sessions to the website. Tactics may include:
Awareness & Reputation
Paid social
Natural search
Inbound
Direct Response
Paid search
Programmatic & Retargeting
Affiliates
Refer a friend
Growth hacks
Campaign planning & execution
Researching and planning experiments on digital channels
Continuously launch, analyse, optimise and scale tests
Work closely with our marketing team to build out creative campaign strategies

Ownership of KPIs & appropriate measurement (35%)
Reporting against KPIs to track and improve performance:
Optimising towards acquisition targets
Monitoring key trends e.g. CPA, Return on Ad Spend
Ensuring data integrity is accurately recorded and interpreted
Managing pixel implementations and analytics setup
Manipulating data in Google Sheets
Creating reports to share internally


Performance Marketing Manager - Key Skills

Managing Facebook Advertising, Adwords, Bing Ads
In-depth use of Google Analytics
Organised, efficient and good attention to detail
Analytical number-focussed thinker
Making data-driven decisions, not opinions
Bachelor's degree

Desirable:
Managing affiliate programmes
Success in other digital channels new to our business
Experience with overseas markets
Passion for startups, productivity, growth
Interest in beauty

If this is the Performance Marketing Manager role for you then do not hesitate and apply now !

We have a variety of digital roles on at present (£20k-£130k), so if this is one is not suitable; please call me to discuss other exciting opportunities which you can apply for.

For further assurance, please review my profile on LinkedIn and connect with me; Search for "KATE BERGMAN" To apply for this fantastic opportunity or for further information, please contact: Kate Bergman | DD: + 44| 207 845 7235 - kate.bergman@majorplayers.co.uk Please note all applications will be made in confidence. Feel free to call me directly