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Online Marketing Analyst

Job Title: Online Marketing Analyst
Contract Type: Permanent
Location: London
Industry:
Salary: Competitive
Job Published: July 11, 2018 10:57

Job Description

Job Description

 

Are you looking for an opportunity to make an immediate impact on the business? Are you someone who always searches for ways to make improvements? Hotels.com has an exciting opportunity for an Online Marketing Analyst in London, within the Global Acquisition Marketing team. In this opportunity, you will contribute to the performance improvement of Trivago, one of our largest and most complex channels, ensuring that the traffic acquired from the price comparison website meets our return on investment goals.

 

Key Responsibilities

  • You will ensure continual optimization of the campaign, improving hotel bookings from Trivago at a set return on investment
  • Build regular reports to measure channel performance and identify spend opportunities
  • Implement bidding adjustments, identify tests opportunities and evaluate results
  • Conduct in-depth analyses, capturing actionable insights from our various data sources
  • Identify data processing issues quickly and resolve them quickly
  • Communicate performance trends and present findings to the wider team
  • Establish positive relationships with both internal and external partners
  •  

Knowledge, Skills & Ability Required:

  • Bachelor’s degree with strong analytical focus (Computer Science, Mathematics, Economics, Statistics, etc.)
  • Experience in a data-driven commercial environment; experience in online marketing a plus
  • Strong quantitative, analytical and problem-solving skills
  • Adept at analyses and able to use data to make decisions
  • Advanced Excel knowledge; SQL/Python is a plus
  • Phenomenal communication skills, able to develop strong working relationships with peers and stakeholders

Expedia is committed to creating an inclusive work environment with a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, gender, sexual orientation, national origin, disability or age.

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