Marketing Manager

Job Title: Marketing Manager
Contract Type: Permanent
Location: London
Salary: £45000 - £54000 per annum
Reference: 1632589_1579602104
Contact Name: Maja Jakubowska
Contact Email:
Job Published: January 21, 2020 10:21

Job Description

A new, exciting role of Marketing Manager has risen within a leading children's charity to join their team in Central London.

The successful candidate will build strong relationships in a vibrant environment and keep supporters at the heart of everything they do. You will be responsible to develop a clear vision for what needs to be done to deliver ambitious results.

Key responsibilities:

  • Lead a supporter engagement Squad to deliver sector leading supporter engagement and drive the delivery of the organisation's brand, fundraising and campaigning targets.
  • Hold and develop a clear vision for what needs to be done to achieve the supporter engagement squad's objectives within planning and budgetary frameworks.
  • Be the champion of the supporter, using research, testing, insight and analysis to understand their needs in to everything the team delivers.
  • Working with the other mass market squad leads ensure that charity provides a brilliant and consistent supporter experience.
  • Liaise extensively with Marketing teams, campaigns and organising proposition leads to ensure the vision is aligned with the overall Supporter Engagement objectives.
  • Work with functional leads to secure the resources needed to deliver on the objectives.
  • Make decisions on priorities based on overall and support team.

Essential Skills:

  • Significant experience in digital marketing.
  • Proven leadership experience in data driven, multi-channel and multi-product marketing in the charity, public or private sector.
  • Experience in leading large and complex customer/supporter centric marketing projects.
  • Practical knowledge of coaching tools in team management.
  • Experience of delivering fundraising and/or campaigning products, campaigns and techniques.
  • Demonstrable experience of using insight and analysis to improve marketing performance.
  • Experience of the compliance environment for charity marketing.

Personal skills:

  • Supports team's autonomy while simultaneously taking care to provide stakeholders with high value solutions.
  • Correctly identifies needs and requirements of a wide range of stakeholders.
  • Delegates tasks to the squad based on defined rules of cooperation and conduct.