Marketing Manager

Job Title: Marketing Manager
Location: Cambridge, Cambridgeshire
Salary: £35000 per annum
Reference: BELLCAM100_1495640415
Contact Name: Recruitment Team
Contact Email:
Job Published: May 24, 2017 16:40

Job Description

This is an exciting opportunity for an experienced marketing professional with a broad range of skills to join a fast paced and dynamic team. In this practical, hands-on role, the Marketing Manager will develop, manage and implement marketing plans and campaigns and help manage Bell's reputation to support the growth of the business.

Main responsibilities:

*Establish relationships with a range of stakeholders e.g. colleagues, agents, students, parents and media partners
*Manage the performance and development needs of the marketing team ensuring they have clear roles, responsibilities and goals
*Manage the marketing budget to ensure appropriate and effective spend and report on its return on investment
*Contribute to the Sales and Marketing Strategy
*Develop, deliver and report on the effectiveness of the annual marketing plan and international campaigns
*Launch new products and services to stakeholders
*Manage Bell's reputation and maintain brand consistency across all channels whilst being sympathetic to different cultures
*Manage media relations and stakeholder communications in a crisis to protect and strengthen Bell's reputation
*Manage the organisations website architecture and user experience ensuring content is up-to-date
*Manage the website support and maintenance contract
*Manage and deliver search engine marketing activity including SEO and PPC activities
*Manage social media marketing activity
*Manage an event programme which may include familiarisation trips, graduation ceremonies, student fairs, open days and online events or forums
*Manage the production of on and offline marketing collateral such as apps, quizzes, blogs and brochures, posters, ads and leaflets
*Commission or undertake appropriate market research such as competitor analysis, demographic, economic or educational trend reviews

You will be an experienced marketing professional with previous team management experience. With excellent organisational skills, you will be an excellent communicator and deadline orientated, with the ability to develop strong relationships with multiple stakeholder groups. Ideally educated to degree level, and with a CIM qualification, you will also be proficient in various systems, including MS Office, Photoshop, Email Marketing Systems (e.g. Mail Chimp), Google Ad Words and Google Analytics.

Closing date: 31 May 2017. Please send your CV directly through to:

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