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Marketing Executive

Job Title: Marketing Executive
Contract Type: Permanent
Location: London
Industry:
Salary: £28000 - £35000 per annum
Start Date: 01/08/2019
Reference: 1631869_1562174050
Contact Name: Keagan Seal
Contact Email: keagan.seal@emr.co.uk
Job Published: July 03, 2019 18:14

Job Description

The Marketing Executive's duties will be:

  • Create and maintain marketing collateral such as credentials documents, case studies, website copy and campaign content
  • Build and manage various marketing campaigns, including creating content used in email, direct mail and landing pages, creating templates and developing calls to action
  • Manage various marketing lists and tracking activity in CRM system
  • Segmenting lists based on behaviours from past email engagement and website interactions (content downloads, site page visits etc.)
  • Development of marketing automation journey, using existing emarketing tool
  • Support with client communications, creation and implementation
  • Support with client events planning, communication and follow up
  • Promote the brand, campaigns and activity internally through presentations and communications, in collaboration with other internal stakeholders
  • Support the central marketing team with tracking, reporting, analysing, and day to day execution of the work
  • Support of fee earners with preparing pitches and proposals, ensuring opportunities are logged on CRM and followed up appropriately

Experience

  • Experience of working in a professional services environment is essential
  • Existing knowledge of emarketing and CRM systems (MS Dynamics and Click Dimensions preferable)
  • Experience of campaign conception, implementation and measurement