Marketing & Communications Executive

Marketing & Communications Executive

Location: Birmingham

Salary: £20-25k per annum, DoE

Job type: Permanent

The Marketing and Communications Exec has a key role to play; delivering marketing and communications activities to their key stakeholders – beneficiaries, government departments, charities and corporate partner organisations.

They are keen to offer this exciting and versatile role to a pro-active team player who will bring experience, knowledge and enthusiasm to the organisation.

Responsibilities of the Marketing & Communications Executive:

Digital

• Manage the website, including defining required content, case studies and posts for website and social media, including SEO activities.
• Create visual aspects of marketing materials including infographics
• Oversee Organic Social Media activities (Twitter, Facebook, LinkedIn, Instagram & Google My Business)
• Define and deliver paid Social Media campaigns (primarily Facebook)
• Produce multi-media communications materials
• Be an active staff member of the Birmingham office, London office and XFE as a whole – providing support where needed

Communications

• Deliver agreed marketing and communications outputs on time and on budget
• Produce, edit and distribute updates and materials for external and internal audiences, dealing sensitively with those whose personal experiences might be featured
• Consult with internal teams to gather information and create cohesive designed material that reflects their external messaging and brand
• Provide communications support for campaigns, presentations, key clients and projects
• Provide marketing and communications for our events portfolio, corporate events and key anniversaries
• Manage delegate marketing and communications from start to finish and ensure event materials are produced and distributed accordingly
• Administer the marketing and communications plan on a day to day basis
• Research and source relevant material
• Create awards submissions where needed
• Reporting - Providing regular reports and analytics on all campaigns and channels (including website traffic) to deliver continuous improvement.
• Producing covering narrative which conveys the key performance messages to senior management in a professional and easily-digestible manner.

Requirements of the Marketing & Communications Executive:

• Good written communication skills
• Understanding of social media channels – paid and organic (Facebook Blueprint qualification would be a significant advantage)
• At least 6 months’ experience of working with Wordpress (WPBakery would be an advantage)
• Good experience with Google Analytics (Analytics IQ qualification would be an advantage)
• Knowledge of email marketing systems (experience of Zoho and MailChimp would be an advantage)
• Ability to prioritise work, organise and deliver multiple tasks to deadlines (knowledge of Trello would be an advantage)
• Creative skills (social media posts, adverts, posters). Photoshop or similar would be an advantage.
• Ability to work with people at all levels to develop effective working relationships - across both our client and wider stakeholder organisations
• Excellent attention to detail
• Ability to maintain a high level of confidentiality
• Enthusiastic and adaptable to change
• Commitment to social community values
• Willingness to be an active team member
• Proactive approach to the organisation and its aims/beliefs
• Ability to relate to the Armed Forces community we serve

If you feel like you meet the above criteria for the Marketing & Communications Executive, then please apply now!