We are working with a leading innovator of premium consumer electronics, who are using the latest technologies to secure their position as number 1 in the global market. As our client looks to continue their growth, this brand new role is designed to facilitate better relationships and results with both distributors and retailers.
As the Head of Trade Marketing across EMEA your responsibility will be to; plan, implement and evaluate Trade Marketing activities that will drive sales out across all sales channels (Direct or Distributor)
For the role of Head of Trade Marketing we are ideally looking for someone who can demonstrate experience in:
- Maximising campaign effectiveness by optimising promotional activities
- Champion shopper insights - helping to inform in-store execution
- Develop and execute new distribution strategies
- Drive online merchandising opportunities and improve PDPs
- Develop, implement and maintain own training for the distributor managed territories
We are ideally looking for:
- Classic FMCG Shopper Marketing experience
- Experience of working with distributors
- Understanding the shopper journey
- Strong presentation skills are essential
*Please note that this role will require up to 50% travel within EMEA & USA*
SR Group is acting as an Employment Agency in relation to this vacancy.