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Head of Analytics

Job Title: Head of Analytics
Contract Type: Permanent
Location: London
Industry:
Salary: £60000 per annum
Reference: 15619301
Job Published: September 12, 2017 01:00

Job Description

Are you a senior data analyst with extensive experience of measuring marketing and programming performance via cutting edge analytics? Then read on.

Head of Analytics - £60,000 - London

THE COMPANY
Our client's mission is to grow the volume and value of inbound tourism across the nations and regions of Britain and to develop world-class English tourism product to support their growth aspirations.

THE ROLE
Reporting to the Director of Strategy and Communications, the Head of Analytics will lead the analytics team to:

  • measure the performance of all VisitBritain and VisitEngland marketing and programme activities against targets via cutting-edge analytics
  • draw out insights and learnings to optimise performance of VB/VE activities
  • inform strategic decisions and contribute to the development of business strategies across the organisation

YOU
This is a data heavy role so the successful candidate will be someone who has extensive experience working with facts and figures and with a variety of tools.

Specifically you will have advanced knowledge of: Google Analytics, Google Sheets, Google Data, Excel, MS Access, SPSS and R, APIs and dashboard/data visualisation.

You will also have experience of team, agency and budget management and the ability to present complex data in an engaging and meaningful way to non-data stakeholders.

If this sounds like you, please apply online now.

Head of Analytics - £60,000 - London

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