Connecting...

Global Marketing Manager

Job Title: Global Marketing Manager
Contract Type: Permanent
Location: London
Industry:
Salary: Negotiable
Reference: 1631686_1558094557
Contact Name: Aimee Downey
Contact Email: aimee.downey@emr.co.uk
Job Published: May 17, 2019 13:02

Job Description

Job Responsibilities:

  • Working as part of the Commercial Marketing team, reporting into the Head of Commercial Marketing you will be actively involved at a strategic level in delivering the global marketing strategy and activity plan
  • Plan, manage and execute B2B content, working closely with the sales and marketing teams across our three global offices to define the marketing activities and key deliverables.
  • Working with regional marketing leads to localise, rollout and implement global initiatives through the creation of toolkits and b2b materials
  • Own and execute PR, internal comms and any other relevant comms to support existing and new client wins
  • Support Client Account team with content and collateral to help position our proposition for key clients
  • Creation and execution of global thought leadership programmes that leverage the appropriate parts of the marketing mix, including online and offline content, videos, infographics, webinars, sell sheets, white papers and case studies. Collaborate with regional marketing leads as well as product, account leads and lounge partnerships, to turn insights into global marketing campaigns
  • Manage key stakeholders, own project plans and communicate timelines

Skills and Experience:

Essential:

  • Extensive B2B marketing experience
  • Proven PR experience within the Travel or Technology industry
  • Ad tech experience
  • Experience with global campaign creation, management and execution
  • Previous experience working with regional marketing teams and go to market planning and execution
  • Exceptional stakeholder management skills
  • Strong organisation skills
  • Previous experience of managing staff/ high performing teams
  • Budget management experience
  • Experience working with Salesforce CRM, Marketing Cloud, Social Studio and email marketing campaign and analytics tool - advantageous.