An adtech company with a huge presence in Asia is looking for a Senior Executive, Creative Strategy to join their team here in Singapore!
Using AI-based Software-as-a-Service (SaaS) solutions, they partner with businesses and professionals to expand and operate more efficiently using technology. They have 3 tech platforms under their wing, which serve various needs of businesses. With the HQ in Singapore, they have offices in other Asia regions, such as Thailand, Taipei, Japan, China, Hong Kong and more.
- Be the middle person between creative development and strategic planning
- Provide balance between creative work and advertising/media objectives
- Obtain campaign objectives from clients, research into clients' previous campaigns and brand personality to recommend and develop creative direction
- Create campaign plans for clients based on mapping of clients' digital strategy (from a creative strategist's perspective)
- Assess alignment of creative solutions with proposed strategy
- Work closely with various functions e.g. creatives, publishers, account strategists, influencer marketing, etc. to develop an integrated and comprehensive campaign strategy
- Be the knowledge hub of creative concepts for different channels
- Conduct training and consultation for clients
- At least 2 years of experience in a creative agency or function, within a marketing department
- Has worked on client proposals
- Experience carrying out creative execution on various platforms e.g. Adobe will be advantageous
- Familiarity with design frameworks and tools will be advantageous
- Possess outstanding presentation skills
- Able to carry out unconventional and bold creative campaigns
- Ability to assess information to propose desirable strategies
- Able to determine opportunities and prospects
If this sounds like a role for you, apply now!
Sharifah Diyanah Aljunied
EA #: R1767040
Aspire Global Network Pte. Ltd. Licence #: 11C4388