Job Description
An exciting opportunity has arisen for an Email Marketing Automation Executive to join a fast-moving, well-known FinTech business in Central London. You will be responsible for acquisition campaigns, retention campaigns, and general CRM campaigns.You will need to provide constant optimisation and automation of the campaigns through data analysis and conversion.
Key Responsibilities of the Email Marketing Automation Executive:
- Scheduling, testing, implementation of all direct mail and email campaigns
- Post campaign analysis to provide insight for future campaigns
- Work with internal teams to ensure brand consistency across the channels
- Create and test new email marketing templates and direct marketing communications
- Assist with the management of the email database and segmentation creation for the wider marketing teams
Key Skills of the Email Marketing Automation Executive:
- Proven experience with CRM or Direct Marketing
- Strong experience with Eloqua
- Ability to be data-driven and comfortable with analytics
- Able to write and edit copy
If you are interested in having a demonstrable impact on a rapidly growing FinTech business, please get in touch.
