E-mail Marketing Manager

Job Title: E-mail Marketing Manager
Contract Type: Permanent
Location: London
Salary: £36000 - £37500 per annum
Reference: 15632730
Job Published: May 02, 2018 01:00

Job Description

Wanted! Email Marketing Manager with strong charity email programme experience including email campaigns and optimisation? You? Read on!

E-mail Marketing Manager - £36,000-£37,500 - London

Our client is a hugely ambitious medical charity and things are moving and developing quickly. They have moved from being a small, home-grown charity to something of a powerhouse with lots of iniative that will change the face of cancer treatment across the world. Their marketing team is friendly, supportive and forward thinking so this is a great time to join.

This Email Marketing Manager role is new in recognition of the importance email plays in their communications to supporters. In this role you will own and drive the email programme across the entire charity.
Your responsibilities will include:

- Managing the email marketing programme across campaigns, stewardship and transactional emails, including overseeing busy content calendars and managing email production schedules.
- Collaborating on the production of high quality, informative, accurate and engaging email content that closely meets the needs of our various supporters and audiences.
- Developing and applying an email strategy that defines a clear email supporter communications programme, as well as a clear set of key performance indicators and metrics.
- Working closely with 'Heads of' and their teams to ensure that the email programme is closely aligned to specific fundraising and stewardship objectives and ensure email data is shared effectively and efficiently with the data team.

To be successful in this Email Marketing Manager role you MUST have the following:
- Considerable experience managing charity email programmes.
- Experience with Message Focus (email system).
- Proven experience of managing email campaigns, content and technical production and a good understanding of optimisation, user experience, data and segmentation, A/B and multivariate testing and reporting.
- Must be a self-starter who is happy to own and drive the email programme, while having an open and collaborative approach to working with stakeholders.

Sounding like the job for you? APPLY NOW!!
All applications will get a response.

E-mail Marketing Manager - £36,000-£37,500 - London

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