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Digital Marketing Specialist

Job Title: Digital Marketing Specialist
Contract Type: Permanent
Location: Manchester
Industry:
Salary: £25k - 35k per year
Reference: 48769
Contact Name: Eilidh Sproul
Contact Email: eilidh@forwardrole.com
Job Published: January 26, 2021 11:46

Job Description

Digital Marketing Specialist

Retail

Remote work

Full time or part time

25K-35K

This is a very unique and exciting opportunity to join a retail business that is growing. The role offers excellent career growth potential alongside an ambitious management team.

You will take ownership of your own ideas and then deliver results for the brands stores and ecommerce site. You will work closely with store teams and directors day to dat. Liaise with agencies and learn while working closely with expert consultants in areas such as SEO.

The role is remote, working from home. The role is advertised for both Part Time and Full time recognising the opportunity to create a working format to suit the best candidates.

Key responsibilities

  • Website content updates – content updates for new product, seasonal events etc
  • Copy writing – impactful copy writing for all areas and platforms
  • Creating graphics – for everyday marketing needs including a wide range of printed materials and digital outputs
  • Manage and optimise email marketing campaigns
  • Source and deliver local and national PR opportunities
  • Local SEO – using appropriate tools and curating content
  • Social media – lead content creation
  • Website evolution – learn and optimise website systems
  • Wordpress blog content management
  • SEO Projects – fine tuning the content and site structures with high level of accuracy, and apply changes efficiently alongside expert consultant and web developers
  • Reporting and analysis – using G Suite tools and automation to help everyday tasks and reporting
  • Outreach – engage and deliver campaigns with relevant businesses, bloggers and influencers

Key Skills

  • Varied professional experience in ecommerce and digital marketing
  • Extensive experience working with WordPress, managing content and controls of this platform
  • Expertise on the latest digital trends
  • Graphic design experience suited to digital and print marketing
  • Proactive approach to learning and improving digital marketing
  • Ability to review, understand and optimise results
  • Brilliant creative copywriting
  • Previous successful PR campaigns for local business and at a national level
  • Advanced graphic design, for example website design
  • Experience in e-commerce management, including CRO
  • Confident with HTML

Please contact Eilidh Sproul for more information

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