Digital Marketing Executive
|Job Title:||Digital Marketing Executive|
|Salary:||£25000 per annum|
|Contact Name:||Recruitment Team|
|Job Published:||June 20, 2017 11:40|
Reporting to the Senior Marketing Manager, the main purpose of this role is to lead the business' online marketing channels, developing the channels into a positive and effective lead generation source. This role has great potential to have a significant effect on the business' success, pushing on brand awareness and customer engagement.
*To take lead on email campaigns and newsletters, working closely with colleagues on design, copywriting and targeting.
*Constantly review results and ensure that all leads are sent to the relevant colleague.
*Creating monthly reports on click through results, lead generation and conversion rates.
*Run all social media activity, increasing general engagement with followers.
*Creating leads through social channels, improving customers engagement and pushing on brand awareness.
*Perform SEO, keyword and visitor activity research to identify relevant ways to make improvements to performance.
*Content creation and management for website and social media.
*At least 6 months experience in a Digital Marketing role.
*Knowledge of online channels, management and reporting.
*Experience with CRM Systems and best practice.
*Experience in design, Google Analytics and email marketing tools is desirable.
The ideal candidate will have experience working in an industry that is monitored by a compliance team such a financial services or accountancy. Due to the location of this role it is commutable from Hitchin, Letchworth, Welwyn Garden City, Royston, Cambridge, Hatfield, Hertford and Luton to name a few.
For registration purposes, please could you let us know where you are currently based or which locations you are considering as well as your required salary and notice period.
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