Digital Marketing Executive

Job Title: Digital Marketing Executive
Location: London
Salary: £100 - £130 per day
Reference: 15630532
Job Published: March 20, 2018 00:00

Job Description

An exciting opportunity for an immediately available Digital Marketing Executive to join a professional services firm on a contract basis.

This is a fantastic role for someone looking to join a fast-growing professional services business in a position dedicated to digital performance. The Digital Marketing Executive will help develop and implement the digital strategy across all channels - PPC, SEO, website, email marketing, social, display and re-targeting.

Role purpose

Drive acquisition and retention of clients through a high-quality digital offering and excellent event management.

The role will specifically manage:

  • Website
  • Editing, proof reading and updating content via our content management system
  • Analytics
  • SEO
  • PPC if appropriate
  • Social
    • Daily management of all owned social channels
    • Working with PR and Content manager to ensure steady stream of content
    • Analytics
    • Community management
  • Emarketing
  • Establishing and managing a contact strategy for clients and prospects through CRM
  • Managing use of broadcast tool, creating impactful email templates as appropriate.
  • Campaign management as required, including customer acquisition and lead generation tactics. Using e-marketing to support delivery of client and prospect events.
  • Ensuring compliance with GDPR

Skills and experience

  • Track record of supporting the delivery of excellent marketing campaigns, demonstrating ROI
  • Proven relevant experience of delivering high quality digital campaigns as well as CRM knowledge and experience
  • Ideally with a B2B background with three + years' experience

Technical skills required:

  • Hands on experience with leading email broadcast systems, CRM systems and analytics systems (eg Google Analytics)
  • Sound knowledge and experience of website management (particularly on page optimisation for SEO and updating copy via a content management system, creation of campaign pages)
  • A good, working command of PPC, SEO and digital advertising principles
  • Working knowledge of Adobe creative suite desired

If you feel you have the experience to hit the ground running in this position then please apply today!