Connecting...

Data insight & Digital Analytics Manager

Job Title: Data insight & Digital Analytics Manager
Contract Type: Permanent
Location: London
Industry:
Salary: £35000 - £41000 per annum
Reference: 15630439
Job Published: March 16, 2018 00:00

Job Description

The Data insight & Digital Analytics Manager will lead the roadmap, planning and rollout plan to implement Google Analytics and Google Tag Manager.

Client Details

The client is based in London and seeking a Data insight & Digital Analytics Manager, a very established Charity going through intense digital transformation and growth. Not for Profit and Charities sector.

Description

The key responsibilities for this Data insight & Digital Analytics Manager based in London are as follows:

  • You will be expected to be hands-on in your approach, defining the roadmap and then working alongside your support and developers to implement against the plan.

  • You should have hands-on experience delivering enterprise level analytics rollouts.

  • You will lead the roadmap, planning and rollout plan to implement Google Analytics and Google Tag Manager.

  • You will do the technical implementation for both GA and GTM - potentially working on a migration from the free version of Google Analytics to the premium version.

  • Work with search agencies to implement best practice in campaign tagging and tracking.

  • You will be the subject matter expert and point of contact for all analysis of digital activities including websites, mobile, strategic projects, social media, email and search.

  • You will help shape the future state strategy for analytics

  • You will liaise with senior stakeholders across the business

  • Lead on use of Google Analytics within Digital; This includes leading developers and agencies in code implementation and custom tracking.

Profile

The successful Data insight & Digital Analytics Manager will have the following skills:

  • Strong experience with Google Analytics.

  • Strong experience with Google Tag Manager.

  • Tag management and implementation experience.

  • In depth, and expert knowledge of using tracking tools: Google Analytics; Google. Search Console; Google Tag Manager; Google Data Studio; Search metrics; social. listening platforms; Visual Website Optimiser; Hotjar.

Job Offer

This is a permanent role paying up to £41,000 P/A and offering a fantastic benefits package.