CRM / DM Marketing Manager - Client-side

Job Title: CRM / DM Marketing Manager - Client-side
Contract Type: Permanent
Location: London (Central), London (Greater)
Salary: £40-50k dependent on experience
Reference: 15625256
Job Published: January 03, 2018 00:00

Job Description

This fast-growing online challenger brand is in the process of disrupting the property market. Well-funded and with a high profile new CMO, ad agency and brand campaign, they are expanding their tight-knit London team and are looking for an entrepeneurial, high energy CRM / DM Marketing Manager to run all aspects of their Direct Mail campaigns including:-

  • Working alongside the eCRM manager to develop an overall CRM strategy
  • Taking personal responsibility for developing the DM strategy and implementation including targeting, budgets and measurement

This role would suit an agency-side CRM / DM specialist who might currently be a particularly strategic Account Director (or Senior Account Manager on the cusp of promotion) with excellent strategic / data skills, or a particularly action-orientated strategist with good project management and delivery skills. 

Alternatively, you might already be in a client-side role, developing the CRM / DM campaigns for a busy, growing brand.

Either way, as CRM / DM Marketing Manager, you will need the following skills:-

  • A deep knowledge of and interest in all things CRM and specifically (offline) DM
  • A good understanding of CRM / DM strategy including data management, targeting and measurement
  • Strong project management skills including organisation and budget management
  • Excellent offline DM production and delivery skills 
  • 4 – 6 years of CRM / DM / direct experience at a good agency or a successful brand
  • A self-starting, confident, can-do personality who will love owning all aspects of DM for this exciting brand and will fit into this tight-knit, fast moving team.

If this CRM / DM Marketing Manager sounds like a good fit for you, then please get in touch to hear more about joining this young, dynamic brand with a big future.

We apologise but we cannot respond to all unsuccessful applications.