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CRM Executive

Posted 21 days ago by EMR | Specialist Marketing Recruitment
Location Surrey, Caterham Job Type Permanent
Salary £26000 - £30000 per annum Sector Retail

We are looking for a CRM Executive to join a luxury retail company based in Caterham.

The role will see you work closely with the CRM manager to understand all about the brands customers so they can deliver a more refined, personalised & unique experience.

This is a great opportunity that will provide the successful candidate with full ownership on how to take email communications to another level. All new ways of working are welcomed!

The ideal candidate should have a strong background in CRM and is able to display evidence of achieving financial and customer retention targets for email/CRM marketing campaigns. Previous experience within the retail/travel sector is also desired.

Key Responsibilities

  • Own and execute the customer email plan; ensuring it remains up-to-date and meets both customer and commercial needs, at all times.
  • Manage the set-up, scheduling, A/B testing and deployment of all email campaigns through the ESP by using best practice in HTML & text.
  • Work with the CRM Manager to help implement lifecycle marketing campaigns that improve customer engagement and retention.
  • Develop a testing strategy to identify how best to optimise email results. These insights will be delivered through regular weekly reporting.
  • Ensure the email plan is founded on making informed, relevant targeting decisions for every email being sent.

If you are an innovative thinker with the drive to get stuck in and you are an influential communicator with a strong vibrant personality then please continue. You have the ability to earn up to £30,000 plus a strong benefit package.