CRM - Customer Relationship Manager

Job Title: CRM - Customer Relationship Manager
Contract Type: Contract/ Freelance
Location: London
Salary: £45000 - £46000 per annum
Reference: 1093882_1557739105
Contact Name: James Fieldhouse
Contact Email:
Job Published: May 13, 2019 10:18

Job Description

Customer Relationship Manager - £45,000 pro-rata(will also consider day rate applicants)- 6 month FTC

Are you immediately available or nearing the end of your current contract?

Carter Murray are proud to exclusively partner with Merlin Entertainments, as part of their exciting transformation within the Global Marketing Function.

Merlin Entertainments are looking for an experienced CRM Manager, ideally from a consumer facing brand, to join their team.

You will be a Direct Marketing expert. Based in the regional team, you will work closely with local attraction Marketing Directors and their teams to develop strategies that will drive traffic to the attraction websites.

Key responsibilities;

  • Ownership of the campaign calendar, managing the volume of direct communications to customers.
  • Managing the regional customer database, developing plans to drive regional growth
  • Work with Third Party partners
  • Segmentation - working with Marketing Director's and Insights team to develop customer segmentation for the region

With a portfolio of attractions numbering 120 strong, this position will offer an exciting blend of involvement across the Merlin Entertainments estate

About you:

  • Proven CRM experience from a consumer facing brand with strong creative and leadership skills
  • Budgeting and financial management experience
  • Proficiency in Google Suite software - Google Adwords, Google Display Network, Google Analytics, Google Places

If this sounds like something you'd be interested in speaking further about, get in touch via:

The SR Group (UK) Limited is acting as an Employment Agency in relation to this vacancy.

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