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Campaign Manager

Job Title: Campaign Manager
Contract Type: Contract/ Freelance
Location: London
Industry:
Salary: Up to £250 per day
Reference: 1037720_1603906598
Contact Name: Naomi Roberts
Contact Email: naomir@weareaspire.com
Job Published: October 28, 2020 17:36

Job Description

Campaign Manager
2 months +
£250

My client is looking for a client facing Campaign Manager to come in and hit the ground running whilst looking after the agency's key clients. As Campaign Manager you will be involved in all stages of a display campaign lifecycle, from pre-campaign planning, implementation, testing, to optimisation, recommendations and post campaign analytics.

RESPONSIBILITIES

Media Plan Implementation

 Ensure all media plan requirements are correctly implemented in DSP consoles.
 Track, measure, and analyse early post launch campaign activities.
 Ongoing optimisation of campaigns across display, video, mobile and social to ensure client goals are met.

Ad Operations

 Work directly with third party ad servers, rich media vendors, clients, media buying and trafficking teams and internal staff on all elements related to creative specifications, submission and ad trafficking.
 Traffic and QA online advertising assets onto DSP consoles, and follow up with Agency/Advertisers on delinquent ad creatives as needed.

Site Integration

 Generate and distribute pixels/beacons according to site integration plan.
 Work closely with Client Services, clients & site management groups to have pixels/beacons implemented in advance of media campaigns.
 Manage and service clients to ensure accurate implementation, quality control and maintenance across multiple website integrations.
 Work alongside the Product Group and other departments to help troubleshoot and correct tagging complications as they arise.

ABOUT YOU
 Solid understanding of digital advertising concepts and terms.
 Good understanding of ad networks, exchanges and/or auction marketplaces.
 Prior experience with trafficking digital ad campaigns in an ad server or DSP.
 HTML, CSS and basic Javascript knowledge required.
 Ability to troubleshoot and familiarity with ad-server interface.
 Familiarity with creative testing, media formats and internet technologies.
 Excellent client service approach and ability to multitask with great attention to detail.
 Fundamental knowledge of ad targeting methodologies.
 Ability to work collaboratively as part of a cross-functional team.
 Any advertising agency, ad network or publisher experience preferred.


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