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B2C Marketing Executive

Job Title: B2C Marketing Executive
Contract Type: Permanent
Location: Middlesex
Industry:
Salary: £26000 - £29000 per annum
Reference: 15632519
Job Published: April 27, 2018 01:00

Job Description

An exciting opportunity has become available for a B2C Marketing Executive at an International Airline based at Heathrow. You will responsible for brand activation, media planning and maximising the promotion of the airline across multiple offline channels including print, radio, TV and Cinema.

Key responsibilities:

  • Executing all offline advertising
  • Brand activation including experiential or launch events and sponsorships
  • Coordinating the offline marketing action plan
  • Driving traffic to the airline's consumer website
  • Briefing the media planning agency
  • Assist in managing the B2C marketing budget

Key skills and experience:

  • Proven experience in a B2C marketing role including offline advertising, brand activation and media plans
  • Excellent written and spoken communicator
  • Agency management experience
  • Budget management experience
  • Microsoft Office skills (Word, Excel, Power Point)
  • Copywriting experience
  • Illustrator
  • An understanding of the travel industry would be an advantage

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