B2B Marketing Manager

Job Title: B2B Marketing Manager
Contract Type: Permanent
Location: London
Salary: Benefits
Reference: 15624962
Job Published: December 22, 2017 00:00

Job Description


  • Build and execute lead generation programs, such as emailing campaigns, SEO, social media and general B2B campaigns
  • Create and deliver targeted emails for enhanced marketing automation
  • Support business development manager with bespoke marketing collateral
  • Customise global campaigns to fit UK requirements
  • Coordinate, plan and execute the communication
  • Create targeted content and collateral to assist the sales process
  • Measure ROI for all activities and analyse the sales funnel to identify areas for continual improvement


  • Experience in broad B2B marketing with a strong emphasis on digital marketing and lead generation
  • Ability to efficiently create content and tell engaging stories
  • Excitement of working in a stand alone role
  • Ability to work independently, with a 'go-to' attitude
  • Experience in B2B financial services ideally
  • Experience creating, implementing and managing a range of marketing campaigns
  • Exceptional written English
  • UK experience