Associate Director | Social Research | London, up to 43k
Do you have a keen interest in behavioural economics and the way people's behaviour in society can be influenced by marketing? Looking to be part of something bigger? We are working with one of the largest public sector agencies who constantly have a range of high-profile and high-variety clients who are in the business of creating social change. This role gives you the chance to have your say and really drive government and third sector decision-making when it comes to behavioural change marketing.
One of the leading social research agencies in the UK, they employ 80 specialist social researchers who work together to provide knowledge, evidence and insight to clients in the government, private and third sector. The work they do covers both quant and qual insight pieces to support Government policy; large-scale deliberative research; attitude tracking and polling; and communications development and evaluation.
Their aim is to help their clients plan and care for society. They help them understand the people they serve which then enables them to design policies, services and communications that work, and to engage with people on a range of extremely complex and sensitive topics. This role is in their Communications team, who work with a wide range of clients and have evaluated many of the key public sector campaigns.
In the role you'll be leading and contributing to project design as well as day to day project management on a wide range of studies with an emphasis on presenting to senior audiences. You'll manage clients, providing advice and consultancy and have direct line management of junior team members. New business is also important, so you'll have a hand in proposals and pitches. This is of course just some insight into the day to day, the role is varied and involves a lot!
Successful candidates will have:
- High-level quantitative skills with experience from a full service research agency
- Some experience in social research, and ideally have worked on campaign evaluations
- The ability to shape and deliver research, influencing key stakeholders
- A knack for finding the story in the data, and telling that story in a way which is compelling but doesn't lose sight of the evidence
- Outstanding verbal and written communication skills
If you have an interest in behaviour change theory and practice, and have some experience with it then this will be a great advantage.
If you are genuinely interested in the public sector and helping drive change in society then this is the role for you as you will have the support and scope to deliver meaningful insights to clients. Apply now!