Our client is a well-known British digital consumer brand that most would have used at some point! Due to extensive growth it now has a need for an experienced App Marketing Manager to join the team assisting in the development and growth of its consumer facing app. Reporting into the Lead Product Owner you will be instrumental in the acquisition of new customers alongside reacquisition of lapsed and retention of existing. The business has impressive growth plans so you will be willing to go out and find new and exciting places to acquire new customers!
If your application is successful you will be responsible for setting the strategic direction for native-app growth across both organic and paid channels including identification of key performance drivers, goal and target setting and, budget allocation decisions. You will own native-app acquisition, remarketing, and performance analytics including regular reporting to key stakeholders. You will drive the daily performance of the app, from traffic acquisition to reengagement using data to understand performance, make decisions, and set priorities. You will need to have experience working with big query, SQL and excel modelling.
Their ideal candidate will be a proven performer in native-app marketing with a strong results record along with strong analytical skills for performance. As well as valuing performance this company also highly values its people, you will be well looked after in beautiful offices, with an onsite gym, barista and free breakfast provided. They also invest heavily within training and development of their analysts and regularly run training sessions on the latest technology.
This is a great role for someone looking to join a fast growing inclusive business! Apply today!!